"Wii" makes huge loss?!

New York Times said "It will be more than thousand million doller's loss which caused by lack of Wii". This number is just hardware, not including software. Nintendo try to improve this original condition, they cooperates with some game companies to the lack and announces that they sell a ticket which makes guarantee of buying Wii if you have paied the total amount of 249 dollars beforehand.I have never done Wii, but I want to do such popular game soon.